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Zachary Nitzan

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Zachary Nitzan

where art and rugs come together

Mr. Zachary Nitzan President
stablished in the early 2000's has been working in the area rug industry since 1988, he has been involved with the top designers influencing the current trends in the art of floor coverings. He has obtained a Bachelor of Arts from London L.M.D.A Mr. Zachary has written numerous articles on the subject of area rugs. And decorating with area rugs, Mr. Zachary Nitzan was featured and quoted in many industry publications and reports on the subject of modern art trends and has actively works to bring art and make it affordable to the masses, "Art should no longer be enjoyed only by few” “Art should be accessible to all who seek it - it should brighten their homes and dwellings regardless of economic backgrounds" Internet has been by far the most incredible tool at our dispense.


Area rugs are often referred to as carpets.  Most of us have many childhood memories growing up with rugs. Area rugs are great choices for consumers, collectors, and interior decorators alike.

Now adays the art of rug designing and weaving is no longer a “Dying Art”. Rug designs are no longer limited to the traditional designs we grew up with.  Remember the red and blue flowers at our grand parents homes?  Currently, area rugs are being designed by new leading designers, architects, and famous fashion designers.  Interior design firms have also jumped on board to lend their talent and vision to the creation of floor covering. Designers such as:

The list goes on.

In comparison, wall-to-wall carpeting is nothing short of boring, and mostly purchased in neutral colors. With wall-to-wall carpeting, the rooms still look empty and furniture still looks scattered.
A carefully selected area rug will introduce harmony and tie in all the artwork, furniture, and accessories of the room without overwhelming the space.

Being the most prominent item in the room, area rugs can transform a space instantly. By using an area rug you can define an area, create false walls, and define hallways. You can define and set the parameters of a seating area and by using different color area rugs you can divide a large space or a loft into separate spaces.

Area rugs can be an excellent purchase for those who rent apartments and homes, who are moving in a few years, college students in dorm rooms, lofts, or anybody else who wishes to keep away from the bother and cost of carpet fitting will find area rugs a smart, practical option that they can roll and load on the moving truck.
Get started - Questions to ask yourself, ways to narrow down and define your needs.


If you’re looking to transform a room in your home quickly, effortlessly and economically, think about using an area rug. An area rug is a brilliant way to instantly warm the room up too. Consider these tips before buying one:
• Decide what and where you will use the rug for and chose the atmosphere you would like to create
• How will you introduce the area rug to the existing decor of the room?
• As long as the colors match, it’s acceptable to use more than one rug in the same area.
• Offset the rug’s creeping or sliding on the floor by placing a rug pad under it.
If possible, choose the rug first since harmonizing a rug with fabrics and wallpaper can be more difficult. You should take several color or fabric samples with you when shopping to replace a rug in an already decorated room. Be sure that the rug you are considering can be centered in your room. An interior designer can be very useful if you’re having trouble choosing a machine or handmade rug.
Rugs are easy to maintain, they come in countless designs, and they can be moved or rearranged to go with your decorating tastes. Owing to the unbelievable diversity of styles, sizes, shapes, materials and manufacturing processes involved, shopping for rugs can be a challenge. Area rugs can be found in a wide variety of prices, too. The majority of inexpensive area rugs are machine-made from artificial fibers like olefin or polypropylene. 


Below you will find our lists of area rugs on the to the site with illustrated examples of each collection including our closeouts, discounted and collection on sale.


Get Started - questions to ask yourself, ways to narrow down and define your needs.

Defining your decorating needs is the key part of decorating effectively. Determining how a space or a room can be enhanced by introducing a rug, and yet being practical .How long do you plan to stay in the space you are decorating?  Additionally:

  • What type of lifestyle do you lead?
  • What is the designated use of each room you are decorating?
  • Do you have pets?
  • About kids, do you have any?
  • Are you planning to start a family?
  • Natural daylight?
  • Direct sun?
  • Do you entertain a lot?

Each one of these questions will help tremendously narrow down your rug selection process.

These questions should help if do you need a rug to make a statement in the room, to have a "Wow Factor" 
These are just some of the questions you need to answer even before you think about is your favorite color scheme.

Prep work - before buying a modern rug.

I always advise my clients to research by looking at interior design magazines before starting a design project – these magazines such as “Architectural Digest”, “Dwell”, “In-style”, and my very favorite, “Metropolis.”  Always stay in touch with the current trends in design- what is ‘in” and what isn't! In these magazines, designers showcase their art and talent. You will also see the hottest colors and newest trends. This research can help you narrow down the style.  There is always someone decorating using pallets and designs close to what you are embarking on - they have yielded their talents to figuring what works with what and what final touch is needed to complete the remodeling or decorating job.  Browsing these design magazines will help direct you to the pallets you like to work with and the atmosphere you would like to create in the space you are working with.

Whenever possible, always start your decorating project from the floor and work your way up finishing with the accessories.  Therefore you should always try choosing the rug first, using the colors of the rugs as a starting point for the walls and work your way up to the upholstery.
Hold off on buying a lot of accessories. Most times, the rug fills the room with color and warmth and you may not need as much accessories and furniture.

Searching for that perfect Area rug

Before you spend time understanding and researching which particular weave of rug you should buy, you should also ask yourself about the atmosphere you are aiming to achieve. 
A few styles of rugs have been named below more for the 'feel' rather then particular weave.  Browse and narrow down -RELAX, you may surprise yourself in knowing which is 'your rug' as soon as you see it.  So take few minutes and browse the selection posted below and return once you’ve found a few rugs you like. For your convenience, allows you to create a FREE online portfolio, so after you sign in and create your portfolio, you can browse the selections on the entire website and add items to your portfolio and group all the rugs, furniture and accessories you like in one page on your portfolio for future reference.

Choosing the Right modern Area Rug

Ok, I hope you have signed in and created an online portfolio and have also browsed the site and have selected the rugs you are considering to buy. I am sure if you have spent some time reading the description of each rug you like, you saw the following term 'CONSTRUCTION.'  This refers to the construction methods used for weaving the rug.

There are three general types of rug constructions (weaves). Rugs fall into different price classes based on those factors such as whether they are handmade or machine made. Below you will find an explanation of each type of construction.

Hand-knotted Rugs

hand knotting modern rugs


The process of hand knotting takes the longest to complete, as each knot is inserted into a vertical (or seldom horizontal) loom by hand. The smaller the thickness of the yarn, the longer it takes to cover a given square inch with knots. The more knots per inch, the more colors can be inserted into that inch. Doing so, the weaver can create multicolored curvilinear patterns by alternating yarn colors. Some rugs may account for as little as 30 knots per square inch; others may have thousands of knots in each square inch.

As I have mentioned before, hand knotted rugs are handmade using a traditional knotting method. every step in the process is completed entirely by the human hand dense, plush wool is sheared from sheep grazing in high altitude. the raw wool is then hand-carded to rid its impurities and manually spun into a fine quality yarn.

dying wool yarns for rugs


dyed yarn ready for use on rug


the color master then gives the yarn life in dye pots containing hues in every tone, tint, and shade imaginable. meanwhile, a grapher steadily draws out and then paints the rug design on a full scale grid for the awaiting weavers.

yarns for tibetan rugs

with graph in hand, yarn in a wicker basket, and a cotton foundation on the loom, the weavers take over to do their magic. thousands of hours and infinite knots are nimbly wove into the rug, until the last row and the last knot is complete.




The process of hand tufting consists of yarn inserted into a pre-drawn design on a backing “net-like grid” by the use of a tufting gun. This process is relatively easy, and quick to complete. Depending on the thickness of the yarn used, the weaver fills out and covers the design on the grid (backing) with the tufting gun one color at a time. Once the entire design is filled by the tufting gun, the rug is turned over for an application of latex glue and soon after the glue is covered by fabric backing.

Tufting Gun Hand Tufting - simplified.

hand tufting rugs  tuffting gun

Our Collection of hand knotted rug


Machine made Rugs– This type of construction is what the name specifies – made by machine. In the machine-made fully automated rug-weaving process the rugs are made entirely by a machine within minutes. The designs on these rugs are controlled by computers.
This kind of rug consists of yarn forced into a grid followed by an application of latex or fabric backing.

tuftting gun

the masterpiece is at last cut from the loom. from there, it is given a final trimming to bring out beautiful details from the grain of the rug. washed and packaged for its flight across the atlantic, the folk work of art ends its journey on the floor of your home.

modern tibetan rugs wool and silck finishing

rugs inspections


Are you confused as to which rug is the better buy?
You can get wholesale bathroom rugs, outdoor, throw, tropical, feizy, cow hide, oriental, flokati, bamboo, contemporary rugs and much more online.
So many options- narrowing down the choices
These amazing rug collections are all inspired by urban landscapes and abstract art, making way for a statement where texture, shape, and line are the form. This time the yarn does not talk "finest"; it's the raw texture of it. It's not the lines; it's the marriage of colors. It's not the size of the knot; it's the texture of the knot that speaks to the room. "It is the art piece on the floor."
Patterns: a simple rule can be applied when considering an area pattern. Large pallets, allover designs, medallion, multiple central motifs, etc.
By figuring out to use of the rug and its location you have already narrowed down the design.

If you have already got the furniture and accessories, you should try picking a specific color you would like to work with from the upholstery fabrics in the room.

Narrowing down the size

A rule of thumb can be applied when searching for the correct size of rugs. You should allow at least 20 inches from all walls so the rug can breathe.  In dining rooms or conference rooms, you should be able to pull out the chairs without the chairs falling off the rug.
Bedrooms: if using one rug, the rug should have a great texture or color or both.  It should be sticking out of the three sides of the bed by at least 25 inches or three small ones should be used.  Do not buy a rug that is too small. It is better if you buy a slightly larger rug than a smaller one.

Color scheme: Finding a rug that has the ideal color scheme is important.
Darker colors
light colors


11 Guidelines for Choosing the Right Area Rug

Rule #1: Front Legs On, Back Legs Off

In sitting areas like the living room, it often looks best to keep the front legs of the sofa on the rug and the back legs off. This design approach works in most rooms; the rug connects the furniture pieces together with the rest of the room and creates a unifies, symmetrical space.

Rule 2: All legs on the rug

If you are going for a more formal, elegant, or sophisticated look, you should consider placing all of the furniture on the rug. This gives the most ‘together’ look of all approaches, and can create stunning sitting room when executed well. The most important guideline for following this rule is to think and plan before purchasing your rug, to be sure that you are getting a size that is large enough to adequately cover all of the furniture legs.

Rule 3: Hybrid: Some legs on, some legs off

Now that we have discussed the first two approaches, let’s look at the hybrid version, with some legs on and some legs off the rug. For instance, we can place only the front legs of the couch on the rug, while placing all four chair legs entirely on the rug for a different effect. If your room is quite large, this can have a very anchoring effect, and also provides a more stimulating visual experience because of the combined look. This also works well with layered rugs, again great for a large space, because it brings an eclectic coziness through mixed textures and styles.

Rule 4: No legs on the rug

Of course you always have the option of bringing in just a small rug. This will have the effect of introducing a pop of color and pattern, to liven up the space. This is great if you are looking to break up a monochromatic palette, and also a must if you want to achieve a cozy, informal living space as the result is a much more casual feel.

Rule 5: The 18” Rule

The rule of leaving an 18 inch margin around the perimeter of the rug has been a standard in the industry for years. It is a very classic look, and gives a uniformity and ordered appearance. This rule is best followed in traditional, closed rooms that are separate from surrounding areas, and not as effective in open concept spaces.

Rule 6: Just a few inches of floor around the rug

A more modern approach to the ’18 inch’ rule is to leave just a few inches around a rug, between the rug and the wall. While still providing an clean, ordered and symmetrical look, this approach has a more updated, fresh aesthetic that works well for the person looking for a bridge between super-traditional and ultra-modern. A great alternative.

Rule 7: Rug extends 12-18” around a bed

In order to create a balanced look in the bedroom, you should always plan for your rug to extend at least 18” beyond a king or queen bed, and a minimum of 12” for a twin. If you have the space, you can always go larger, but never smaller: anything less will cause the rug to appear insignificant and overwhelmed by the bed.

A smaller rug, on the other hand, can be used quite effectively at the foot of the bed, delivering a layer of interest, color and pattern. In this case, be sure that the rug extends beyond the width of the bed to create a balanced look.

Rule 8: Around a table, extend 24 inches

A wise rule of thumb is to always leave at least 24 inches of rug extending from the edge of a table. This ensures that dining chairs can maneuver easily, and will remain on the rug even while in use. This can be difficult to achieve depending on the width and length of your table, and has led many a designer to purchase a custom area rug- well worth it, when you consider the amount of the dining room gets.

Rule 9: Cover the hallways

A rug, or runner, should cover the breadth of all walking areas within a couple of inches. This is especially important for hallways and entryways. It is always best to ensure that both feet fall within the width of the rug in high traffic areas.

Rule 10: Combine, combine, combine

In large rooms, open spaces, and for the eclectic-minded, combining area rugs is a fabulous way to bring color, texture and interest into the space. Combining area rugs is more effective with the room is large enough to accommodate more than one seating arrangement, and the placement of different rugs will delineate the spaces while coordinating an overall aesthetic theme. A very fun technique to try out.

Rule 11: Bend the rules, Break the rules

All of the rules that we’ve discussed have their wisdom behind them, and they are the strategies developed through years of work by very talented designers. While the rules can help us to plan our space and envision what works best, they really are only guides, and our own tastes, personalities and preferences will ultimately guide our design decisions if they are to be authentic ones. After considering the rules, and thinking about your space, go ahead and bend or break the rules as you see fit- and enjoy it!

Select Your area rug and decor Style:

Modern Home Design:  Modern home design grew out of the architecture style the 1930s and has its base in the German Bauhaus Design School and Scandinavian modern design. Modern decorating is identified by its clean lines, polished surfaces, geometric and asymmetrical shapes. Generally expansive, unadorned windows marry the interior with the exterior landscape. Colors are neutral, allowing the objects in the design to take center stage. White walls are predominant in a modern home decorated with furnishings, accessories and fabrics sporting neutral tone-on-tone color schemes. Finishes are smooth and polished in modern decorating, and concrete, granite and linoleum are ideal modern decorating ideas for flooring. Architecture in modern home decorating focuses on geometry and angular shapes, while artwork and accessories in modern decorating are extremely important and must exhibit striking shapes or forms to make a statement.
Casual/ Floral:  For a relaxed setting, use floral design rugs. These rugs tend to lend themselves to country or more traditional settings.
Sophisticated Modern:  Warm up a modern style room with a high-pile shag or a sheep-skin rug or new abstract art.

Colors – Bright and vivid colors indicate the good quality dyes.

Captivating designs – While each rug is unique, there are three distinctive types of design, each wonderful in its own way: geometric designs, floral and curvilinear designs, and pictorial designs.

Fine knot count – More knots are better because they result in a tighter weave.

Highest quality materials – These rugs feature top quality wool, silk and dyes.
Contemporary area rugs are typically designed in modern styles, although there is an abundance of patterns to select from.
Choosing the Right Area Rug
Regardless of your budget, you’re sure to find contemporary rugs to fit in with your area rug decorating ideas. 

To spot a quality hand-knotted rug, inspect the quality of the wool:
* Look for the length of the wool fiber, its springiness and the luster.
* The thickness of a rug doesn't matter when determining the quality of a rug.
When looking at the back of a rug:
* The image of the rug's frontal design should be clear. A rug that has a less-defined design on the reverse side has not been as tightly knotted.
* Finer knots denote higher quality.
* The more knots per square inch, the more labor it took to produce the rug, making it a better quality piece. A finely woven rug will have over 180 individually hand -tied knots per square inch. A skilled craftsman will tie about 800 knots an hour (a 9 x 12 rug takes over 3,500 hours of labor--about 16 months of eight-hour days , including weekends!).
Flat Weaves:
* These are reversible and include types like duhurries and kilims.
* They're perfect for high traffic areas such as entries and kitchens.

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Examples of standard rug measurements include:the following sizes: small, medium, large, palace

size , 1 x1 2 X2, 2 X3 , 3 X3 , 3 X5 , 4 X4 , 4 X6 , 5 X 5, 5 X8 , 6 X6 , 6 X9 , 7 X7 , 7 X10 , 8 X8 , 8 X10 , 8 X11 , 9 X9 , 9 X12 , 10 X10 , 10 X13 , 10 X14 , 11 X11 , 12 X12 , 12 X15 , 12 X18 ,

Dominant colors can be found in: beige,

orange, pink, purple,black, blue, brown, burgundy, green, grey, navy, olive, red, rust, salmon, turquoise, white & yellow. area rugs make sure you visit all the collections of rugs there are thousands of contemporary area rugs styles to choose from

Values, discount, & sale prices can be found in the link above. Fast free shipping on all orders.

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Featured Collection
Tibetan rugs

Tibetan rugs
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The highest quality of Tibetan rugs available today. Designed for a variety of modern interiors. Hand knotted with pure Tibetan wool and silk.